In every industry, and especially in health insurance, there’s enormous pressure to more rapidly create innovative customer-centric mobile access to reengineered enterprise workflows. This, to reduce costs and increase customer engagement and health plan revenue.
Health plans have long be stuck between a rock and a hard place, when it comes to products and services based on information technology. Either you buy prepackaged software from someone who promises to solve your problems, or you hire programmers to create new applications from scratch. In the former instance, you’re stuck with whatever rate of innovation and compatibility your vendor allows you. In the later case, you can create exactly what you need, but only at great expense. And then, when requirements change, it costs an arm and a leg, to modify, if it can even be substantially modified at all.
Watching webinar by +1! IMO tremendous opportunity 4 health
— Charles Webster MD ()
Keep in mind this is a very different style software solution. It’s not buying someone else’s preexisting software and it’s not writing software yourself using a third generation language such as Java, C#, etc. (both of which I love, don’t get me wrong). It’s creating exactly the custom workflow-smart/work-smart workflow application you need, but doing so in what is called a “low-code” approach, so you can create and change quickly.
I have experienced this difference first hand. A couple years ago a BPM vendor and I developed a prototype hospital environmental services task management app. It combined Google Glass with their low-code app creation capability. I described what the app needed to do; they drew it on a white board.
A week later they showed the completely functional prototype. Wow! I asked to see its workflow in the process designed and they showed me this.
Now, I’ve designed apps in a variety of workflow management systems and BPM suites, but I was still impressed with how fast they were able to turn round that fully functional prototype. I hope you’ll read about it. It did some pretty cool things.
The very best and most articulate explanation of how important low-code BPM apps are to customer engagement comes from Clay Richardson.
Quickly creating innovative customer-centric mobile access to enterprise workflow cc
— Charles Webster MD ()
10 Reasons Health Plans Should Double-Down on Modern Business Process Management
- Reason 1: Health Insurance Is About Risk Management: Health Plans Need to Manage Process Risk Too
- Reason 2: Accelerate Development of Innovative Customer-Centric Mobile Health Plan Products
- Reason 3: Systematically Improve Customer Health Plan Member Engagement With New Products
- Reason 4: Integrate Clinical And Financial Health Plan Systems to Provide Unified View Of Data And Workflow
- Reason 5: Maximize Health Plan External and Internal Workflow And Process Transparency
- Reason 6: Enable Health Plan Workflow And Process Changes Necessary For Accountable Care
- Reason 7: Harness Social, Mobile, Analytics, Cloud-Enabled Health Insurance Application Development Platforms
- Reason 8: Bring Modern BPM’s Unique Value to Member, Provider, Medical, Benefits, and Claims Management
- Reason 9: Leverage Modern BPM for Health Plans in the Regulatory and Compliance Space
- Reason 10: Turbocharge Health Plan Operational Processes With Same BPM So Successfully Used In Other Industries